The William Hill 4 Means More offer is one of William Hills most popular offers. It's available on all Premier League matches which is shown live on TV and so is a great offer to participate in if you are watching the match. With multiple games being televised throughout the week, there are numerous opportunities to generate a profit with this offer when matched betting.

what is the william hill 4 means more offer?

William Hill's 4 Means More offer awards customers with a free bet to the value of 15% of their winnings should their bet win and there are 4 or more goals scored in the game. Various betting markets are eligible for this offer including Match Betting (team to win), Both Teams To Score and Match Result & Both Teams To Score markets.

The offer is valid on all Premier League matches shown live on TV.

william hill 4 means more offer key terms

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    Available on pre-match single bets at odds of 1/5 (1.2) or greater
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    Available on the following markets: Match Betting (team to win), Both Teams To Score and Match Result & Both Teams To Score markets.
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    Available on Premier League matches shown live on TV only.
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    Maximum free bet amount is £50
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    Free bet must be used within 4 days of receiving it.
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    Bets placed in-play and bets which make use of the 'cash out' feature will not qualify for the free bet.

How to make a profit from the william hill 4 means more offer 

The 4 Means More offer is one of the easiest offers to complete. The simple back and lay method is all that is required which you will be familiar with from completing bookmaker signup offers when starting out matched betting.

There aren't any additional strategies to this offer like in the Bet365 Early Payout Offer or their ITV 4/1 Racing Offer. You simply back one of the eligible markets on William Hill, lay the bet on a betting exchange and hope that it comes in and that there are 4 or more goals scored in the game.

You won't win your bet every time with this offer and even when you do, there may not be 4 or more goals scored in the match and so you won't be awarded the free bet. However, if you are able to keep your qualifying losses to a minimum there is a good profit to be made from this offer. This involves finding very close matches for the eligible markets.

Step 1: Finding a close match

To find a close match you will need to use an Odds Matcher on a site such as MatchedBets.com or Profit Accumulator. Simply use the filter to search for an eligible match and market, making sure that the minimum odds are set to 1.2. There is usually only one game televised at any one time and so searching for a match using the filters is an easy job.

Lets take an example game which is due to be shown live on TV and see if we can find a good match.

Chelsea are due to play West Ham which will be shown live on TV and so we filter the results in the Odds Matcher to display only matches for that game and for the eligible markets included in the offer.

4 Means More odds

At the top of the list is a 98% match on Chelsea to win the game. This seems like a close match and so we'll place our back bet on Chelsea and lay them on Smarkets.

tip 1: Deciding the amount of your back stake

Your back stake can be as little or as large as you like. However, your stake size should be influenced by the odds of the selection which you are backing. 


Example: If you are placing a back bet of £10 on Chelsea to win at odds of 1.29 then if they win and there are 4 or more goals in the match, your profit will be £2.90 and so your free bet amount will be a measly 15% of that which is £0.44, which I'm sure you'll agree is not worth the effort!


To ensure that you are awarded a free bet amount which is worth claiming, you have two options.

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    Bet a larger amount
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    Choose a bet which has higher odds.

Both of these options will increase your returns if your bet comes in and therefore also the size of your free bet.

tip 2: how to claim the maximum £50 free bet

If you wish to try and claim the maximum free bet of £50 but unsure of what your back stake should be to achieve this, simply use the following formula:


333.33 ÷ (Back Odds - 1) = Your Back Stake


£333.33 is the amount of winnings you need to make from your bet in order to receive a £50 free bet as £50 is 15% of £333.33. 


Example: If we are backing Chelsea to win at odds of 1.29 then using the equation above we'd need to stake £1,149 on Chelsea to win in order to receive the £50 free bet should they do so and there are 4 or more goals in the game. This is a lot of money to have tied up in William Hill and bets like that do not go unnoticed which is another reason why in 'Tip 1' we advise you to choose a selection with slightly higher odds.

step 2: Calculating your stakes

Using a matched betting calculator, enter your back stake along with the back odds from William Hill and the Lay odds from the betting exchange. Using the example above, we can see that with a £200 back stake, our lay stake should also be £200.

4 Means More Calculator

You can also see that the qualifying loss for this bet is £4 whether it wins or loses. 

using your free bet to make a profit

If your bet wins and there were 4 or more goals in the match then William Hill will credit your account with a free bet. In our example, if Chelsea won and there were 4 or more goals, we would receive a £8.70 free bet. If we expect to retain 80% of the free bet value, then out free bet should be worth around £7 cash. Take away our £4 qualifying loss and we have generated a £3 profit.

You can use your free bet on any sport or market but it does have to be used within 4 days of receiving it. To use your free bet, simply find a close match at odds of 5.0 or above and use the matched betting calculator to determine your lay stakes, remembering to choose the 'free bet' option when doing so.

conclusion

The William Hill 4 Means More offer can be very profitable but we have seen in the example above that unless you find a very close match, profits are slim. 

If, for example, we found a match where the back and lay odds were 2.0 and our back stake was again £200, we would only incur a £2 qualifying loss and be due to receive a £30 free bet if our bet wins and there were 4 or more goals. This makes the offer much more attractive and so it is important to work out how much your free bet will be before placing your bets to ensure it is worth your time and will be profitable in the long run.

T&C's: live premier league TV, pre-match singles only, min odds 1.2, selected markets, online/mobile/text only, max free bet £50, free bets valid for 4 days, free bet/player/paymany method/country restrictions apply. further T&C's apply. begambleaware.org